Marketing management and strategy

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Business & Economics - Sales & Marketing
Marketing management and strategy

Marketing management and strategy

Deepak Sirdeshmukh.

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8 edition. — North California State University, 385 pages.Book include marketing driven strategy, markets, segments and customer value, market - driven program development and design market - driven strategies, implementing and managing market - driven strategies

Categories:

Business & Economics - Sales & Marketing

Language:

english

File:

PDF, 5.04 MB

IPFS:

english0

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